Gatorade is kicking off a new digital age with the official launch of Gatorade iD, a free and personalized membership platform. To mark the platform’s launch, Gatorade worked with DJ Khaled to create the “Gatorade x DJ Khaled” capsule collection. The collaboration is the first in a series of Gatorade iD releases, and it will be available exclusively to Gatorade iD members for $140 on Gatorade.com beginning Thursday, February 8 at 10:00 a.m. ET.